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Best Examples Of Digital Transformation 2021
Digital Media is the true game-changer in creating the world we see today. This revolution has made us who we are today.
Let’s start with a simple question: What would your life look like without digital media? For a moment, please close your eyes and imagine what life was like before digital media; it is difficult to remember what that time was. This task is impossible if you are a digital native.
The younger generation will never live in a world without connectivity and mobile devices. Although some areas are not yet wired or cabled, it isn’t easy to imagine a world without Google, Amazon, Apple, Facebook, and other digital companies.
You can search Google for anything! You will find tons and tons of research or experiments about Digital media. All of them boil down to one truth: “I can’t imagine my life without the Digital media and the smartphone.” It is an integral part of my life.
Although Digital Media is still very young, it has already had long-lasting results. All it took was a cable to connect to the phone line. Now, we have the whole world in our hands. One moment changed everything forever. It was the day that Digital Media emerged from our homes, contained in a tiny box called a smartphone.
We now have 4.66 billion people connected around the globe. Almost 59.5% are now connected online, both at home and via mobile devices.
- Every activity in our daily lives is affected by this connected existence.
- Every day, more than 50 million contents are shared.
- There are more than 1 billion websites online
- Every day, more than 500 million tweets are sent.
- Each month, Facebook shares more than 50 billion contents.
- In 2021, Amazon sold more than 15 billion products. Third-party vendors sold 40% of these.
Today’s business practices are completely different from the best practices ten years ago. All certainty vanished as a result of the flood of connectivity. Digital media has provided many opportunities for those who can quickly respond and unlock the potential of emerging technologies.
Although the years go by, the rules of competition stay the same. You can only succeed if your understanding of what is happening, your ability to adapt to technological and behavioral changes, and your ability to meet the demands of new customers. Technology and business go hand-in-hand, as does customer experience.
While it may seem like a trip down the memory lane to analyze how our lives have changed, it can also help us understand where we are going as customers, employees, and people.
Best Examples Of Digital Transformation 2021
Here are ten ways that Digital media has changed the way we live.
MARKETING
Marketing techniques adapt to changing ways of communicating. You will quickly realize that traditional marketing strategies are inefficient and outdated if you attempt to adapt them to today’s market. It’s simple. Customers have changed, and so has their purchasing behavior. Customers now shop online to compare the products they see in stores.
EMPLOYMENT
Are you required to work eight hours per day at the office to be productive? These questions were absurd twenty years ago. You had to be there. Digital media has changed everything. With the development of web-based tools and the rise of cloud services, physical presence has become obsolete. Our lives and work are connected, which is leading to changes in government and employer perspectives. To improve quality of living and reduce inefficiency.
RESEARCH
What do you do if you need to find information on a product? Google is the obvious choice. Digital Media is the most important source of information. The smartphone allows you to have all the information in your pocket. Digital Media is your source for everything: essays, product comparisons, self-improvement tips, and technical details. You can also find information about diets, how to do it yourself, and more.
COMMUNICATION
Are you still able to remember letters and phone calls? The way we communicate with each other and with companies has changed drastically. The first was the forum and chat rooms. After the rise of smartphones, social networks, as well as online communities, were created. While face-to-face communication is still very important, we now rely more on the help of large groups of people to make decisions about what to do and what products to purchase. Communication is all about creating networks in the mobile age.
SHOPPING
Because of the success of Amazon, eBay, and other online marketplaces, you don’t have to visit a physical store to purchase an item. You can shop for an item online by navigating through multiple channels. You can view the product in-store, search for information online and compare prices. Then you can purchase App and pick it up in the store. Renovating the retail experience is a must to disrupt the retail industry.
TRAVELS
The idea of discovery was once the essence of travel. Is it still true? You can now find out everything you need about a place before you even leave your home. Planning is much easier and more affordable. Some websites provide information, mobile apps that offer discounts and offers, and virtual reality to give you a complete 3D immersion. Mobile technology is available even when you’re not there: Uber for inexpensive transfers, Airbnb to book your stay, Google Maps to locate the route, Trip Advisors to help you find great restaurants, and Airbnb for quick stays. Why do we need travel agencies?
ENTERTAINMENT
Do you remember when you had to go to the video shop to rent a VHS? This is the past. Digital Media makes it easy to have everything you want in one place. To enjoy it, you don’t need a DVD. Smart TVs and the latest gaming consoles have made it possible to stream movies (Netflix), music (Spotify), the sports experience, or personalized content on-demand.
FINANCIAL SERVICES
To check basic financial operations, one had to go to the bank. This was before online banking and before disintermediation. Traditional institutions have had to adapt to the challenges of technology, which has transformed generic accounts into real people. They must now stop focusing on money and products and instead focus on the retail banking customer’s experience. Innovation is the name of the game (one-touch payments, mobile wallets) and personalization.
RELATIONSHIPS
To love someone, you don’t have to be close to them. There is no need to feel pressure while you wait for the bus. You can now find the love of your life or make new friends by downloading an app and creating a profile. There is an online community for everything, from dating to building professional relationships. This has harmed businesses. People now trust a larger circle of people, people they don’t know, who can influence their decisions in one way or the other.
HEALTHCARE
Everyone is a doctor in the Digital media age. Although you shouldn’t trust everything you read online, if you have symptoms, it is clear that technology has transformed the medical experience and the relationship between patients and doctors. There is a risk of misinformation, but there is also the awareness that mobile devices can help improve quality of life and prevent disease. Wearables technology drives the self-tracking obsession. They are connected to health platforms and will influence the future of healthcare.
EDUCATION
Education has changed dramatically, with the distinctive rise of e-learning, The COVID-19 has resulted in schools shut all across the world. Globally, over 1.2 billion children are taking online classes. Whereby teaching is undertaken remotely and on digital platforms. Many online learning platforms are offering free access to their services in response to significant demand, including platforms like BYJU’S, a Bangalore-based educational technology.